Brand Positioning / Core Messaging / Visual Brand / Logo Design / Website Design / WordPress Development / Print Collateral
Hera is a new national collaborative network of women's healthcare experts that elevates the value of women's health across the nation.
Who cares what your website looks like if it's not also saying the right thing? We first developed core messaging for Hera's many audiences – including B2B messaging for their corporate team to use as they acquire and expand. We also developed B2C messaging for their first De Novo clinic with niche patient audiences.
From there, we explored how these many co-brands would relate visually. Finally, we fleshed out the messaging and visual identities across two websites – Hera Health corporate and one of their De Novo clinics in Phoenix. This project is a prime example of how much goes into a simple request for a new website.
OUR PROCESS
Many people come to us thinking they are ready for a new logo or a website design, but we are invested in your brand's overall health and strength. We believe strong brand experiences are built on the solid foundation of a solid brand strategy and distinct brand identity. The brands we all admire have crafted thoughtful experiences that go beyond attractive and clever – and are smart, cohesive, and sure.
If you have a brand that needs some love or simply need a design partner, we’d love to hear from you.